Merchandising Movies

Hawaii, May 1977. After the success of Star Wars, George Lucas and Steven Spielberg meet to find a new project to work on together, the former as prod...

The Smurfs were created in 1958 by the Belgian comic author Peyo (Pierre Culliford, 1928-1992) and they are one of Belgium's most recognized exports....

An analysis of the changes suffered by the sports press over the years. For a long time, sports journalists helped create legions of sports lovers who...

Through intimate access to a charismatic Mattel insider, Beulah Mae Mitchell, Black Barbie delves into the cross section of merchandise and representa...